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Junior Integrated Marketing Communications Manager

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The Integrated Marketing Communications (IMC) mission is to provide internal business stakeholders with best-in-class, multi-channel, integrated marketing solutions created to drive results against our global marketing objectives. The IMC team is responsible for developing campaign strategy, integrated contact plans (including vehicle mix and timing), and campaign execution with our agency partners.
As an IMC associate you will be required to roll up your sleeves and THINK BIG! You will be provided with a challenging opportunity and an exhilarating professional experience. The role requires creativity, innovation, initiative and the ability to develop strong relationships with agencies, clients and your team.

• Help to develop and execute on integrated marketing campaigns (across all appropriate mediums) within budgetary limits and in adherence to timelines.
• Assist with maintaining and evolving communication messaging and creating a consistent voice throughout campaign initiatives.
• Develop integrated marketing communication briefs and present to agencies & internal stakeholders after IMC approval.
• Analyze data and trends to apply in development of integrated marketing communication campaigns.
• Develop campaign optimizations, prepare and present thorough post campaign analysis to internal clients.
• Develop measurement and learning plans
• Budget Management (forecasting, accruals, invoicing)
• Analysis on marketing ROI and business impact
• Develop strong, long-term relationships with agencies to ensure executional excellence and the achievement of campaign objectives.
• Coordinate execution with relationship marketing, media, and SEO agencies by meeting timelines, budget, scope of work and attending weekly agency meetings.
• Coordinate all internal M&O services including digital, web, events and analytics team.
• Prepare and present in-depth work back schedules which include timing, scope of work, and milestones.

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