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Graphic Designer - Senior

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Vitamin T client is looking for both a junior and senior designer to assist on site from November 5 through the end of the year. If you are interested and qualified for this position, please send your resume and portfolio to afortney@aquent.com.

Senior Designer
Senior Designer is responsible for the development, design and execution of creative concepts for leading-edge Marketing and Web solutions. He/she also plays a design leadership role on an account/track of work, managing junior designers and collaborating with developers, IA, copywriter and content strategists as a part of the creative process.

KEY RESPONSIBILITY AREAS
High-level grouping of responsibilities (broken down into tasks / activities) that a given role needs to perform in order to be successful

Key Responsibility Areas

Major Activities

Graphic Production & Prepress

Lead execution and production of existing concepts to provide complete deliverables, creating style/brand guides and templates when applicable.

Ensure quality, creating standards and prepare deliverable for handoff to
developers, client, printers etc.

Print and bind comp mock-ups as needed.

Ensure that files are set up correctly for printers and applies understanding of
4-color process, digital and large format printing

Work with print manager to spec projects. Assist in press checks when
needed.

Design & Layout
Create multiple layouts applying design principles such as color, typography, photographic selection, organizing elements and usability.

Work collaboratively with UX, copywriters, project management, other designers and production team

Ability to be both hands-on and provide clear direction to others

Interpret and translate wireframes into tangible and compelling experiences

Execute an existing design system and create new ones with minimal creative
direction.

Provide rationale for design choices. Assure design meets business objectives
as stated in creative brief.

Motion & Animation
Create storyboards animations (identifying the range of assets to be used, the story to be told, etc).

Concept Development & Presentation
Develop ideas based on criteria in creative brief.

Present ideas with rationale to senior leadership and to clients

Develop style of the presentation for existing concepts/directions. Determine best format to execute upon ideas.

Support Art Directors with directing and managing 4-5 junior designers to help
develop sketches/storyboards to present to senior team. Assist in rationale and strategy for ideas in final deck.

Brand Assessment & Development

Evaluate a brand’s visual language (color palette, logo, font, etc) across a range of media (print, online marketing, Web site, packaging, etc) with little guidance and oversight

Compare the brand’s expression across different channels and identify consistencies & inconsistencies etc.

Document findings.

Create summary scorecard to depict high-level findings.

Sketch logo and wordmark ideas with direction from senior team.

Explore appropriate typographic, photographic and color treatments for the
brand.

Document stylistic rules appropriate for the brand and the audience of the
medium with oversight including color palette, typography and logo/wordmark guidelines.


Junior Designer
Junior Designer is responsible for the design and execution of creative concepts for leading edge Marketing and Web solutions. He/she works with the Guidance of Creative Lead and collaborates with developers, IA, copywriter and content strategists as a part of the creative process.

Key Responsibility Areas & Major Activities

Graphic Production
- Lead execution and production of existing concepts to provide complete deliverables, applying style/brand guides and templates when applicable.
- Ensure quality and prepare deliverable for handoff to developers, client, printers etc.
- Create graphic assets with some guidance.
- Create posters/mailers for internal use with minimum or no guidance.

Prepress
- Print and bind comp mock-ups as needed.
- Ensure that files are set up correctly for printers and applies understanding of 4-color process, digital and large format printing.
- Work with print manager to spec projects. Assist in press checks when needed.

Design & Layout
- Create layouts applying design principles such as color, typography, photographic selection, organizing elements and usability.
- Execute an existing design system with creative direction.
- Provide rationale for design choices. Assure design meets business objectives as stated in creative brief.
- Assist Lead Designer in creating elements for designs and layouts.

Motion & Animation
- Create storyboards for animations

Concept Development & Presentation
- Develop creative ideas based on criteria in creative brief and/or direction from Art Director/Lead Designer.
- Present ideas with rationale to Lead Designer.
- Develop style of the presentation for existing concepts/directions. Determine, along with Lead Designer, the best format to execute upon ideas.
- Edit and make iterations on presentation deck as guided by Lead Designer/Senior Leadership.

Brand Assessment & Development

Evaluate a brand’s visual language (color palette, logo, font, etc) across a range of media (print, online marketing, Web site, packaging, etc) under guidance and oversight.

Compare the brand’s expression across different channels and identify consistencies & inconsistencies etc.

Provide recommendations to the client/internal team based on findings.

Sketch logo and wordmark ideas with direction from Lead Designer.

Explore appropriate typographic, photographic and color treatments for the brand.

Document stylistic rules appropriate for the brand and the audience of the medium
with oversight including color palette, typography and logo/wordmark guidelines.

Work with copywriters on tone and voice for the style guide

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