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(Freelance) Digital Asset Manager

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The Digital Asset Manager will be a leader for our Asset Management platform (DAM), and is 
responsible for implementation and ownership of all creative asset organization and 
distribution. Reporting to the Director, Creative Operations, the Digital Asset Manager is 
responsible for day-to-day management of the DAM (executing metadata, key word tagging, 
rights and usage) and proper delivery of global creative assets. He or she will partner with a 
multi-displinancry group of teams including Design, Production, Business Affairs, Marketing and 
external partners, to ensure optimal organization and inventory methods are in place. 
Responsibilities: 
 Act as the gatekeeper for all creative assets within the digital asset management 
system. 
● Responsible for daily operations of ingesting, curating and organizing content; and asset 
lifecycle maintenance including asset expiration and digital archiving. 
● Responsible for administrative functions within the DAM, such as user permissions and 
serves as the point of contact for system maintence. 
● Collaborate across internal departments and regions in the development and 
modification of digital workflows to gain further efficiencies. 
● Help develop and implement high-level and tactical strategies for organizing, tagging 
and storing assets in the DAM and on our internal servers. 
● Partner with the Corporate GIS team to establish and maintain standardized framework 
and upgrades to DAM System as needed. 
● Track and analyze key performance indicators to determine workflow and systems 
effectiveness. 
● Assure proper translation of contractual information into rights management module in 
DAM to allow end users a clear understanding of available usage(s). 
● Educate, facilitate and evangelize for proper usage of DAM system across all 
departments and regions. 
● Serve as the brand power user for the best practices, process adoption and in-house 
expert for the DAM solution. 
● Stay well versed on latest digital asset management and workflow technological trends. 
Experience: 
● Past experience working in digital asset management for a large consumer brand 
● Excellent communication and verbal skills 
● Ability multitask and self motivate 
● Extremely well organized, and adapt at working under changing environments and with 
changing priorities 

● Knowledge of creative file types such as Adobe InDesign, Photoshop, Illustrator 
● Knowledge of the Adobe Experience Manager, Adobe Creative and Microsoft Office 
Suite, knowledge of creative production

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