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Financial Services Product Manager

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Our financial services client's Product Management team, which deals with their digital capabilities is looking for a strong candidate to optimize their sales funnel (online applications via web, mobile, tablet) for specific divisions of the company.
The team manages the end-to-end sales funnel customer experience and performance on the web, Product Selection Tools, and Product Applications ("from the product page to the thank you page").

This is an excellent opportunity to impact the business and customer experience by providing critical thought leadership and championing initiatives to make our sales funnel more effective in terms of conversion, and generating sales and leads.

This position is a combination of Product Management, Implementation, Problem Solving, Negotiation, Analysis, Competitive Research, and Partnership. You will work directly with other product managers, designers, Sr. Executives, Sr. Project Managers, and other members of the Product Management team to develop and implement recommendations to meet the strategic objectives.

Manage product, competitive analysis and metrics analysis
- Lead project teams in the execution of business projects which support the strategy of the Credit/Lending division. Work closely with project teams to proactively identify innovative options and solutions to the business and customer needs/problems. Partner on developing scope and requirements and ensure solutions are compliant with regulatory and company standards.

- Contribute to project implementation plans and status reports, assist with development of test planning and lead User Acceptance Testing.

- Work with team and product groups to generate opportunities for enhancing the digital research and apply process experience and performance by assessing external customer needs and performing both quantitative and qualitative analysis.

- Define opportunities; develop business cases; and manage ongoing monitoring for projects and programs.

- Develop appropriate strategies to assure that product group initiated projects are implemented optimally and with the greatest sales impact.

- Participate in “Sales Funnel Effectiveness” programs. You will focus on optimizing the current research and application processes to increase sales and leads across the Credit Card business.

- Develop ideas for enhancing existing functionality or identifying new functionality based on audience analysis, competitive benchmarking and product group partner needs.

- Recommend creative solutions to implement new features and improve usage of existing functionality.

- Conduct strategic business and customer analysis to identify inefficiencies in the site and use the results to resolve problems and improve efficiency of the customer experience.

- Analyze platform reporting data and develop ideas for new projects or enhancements.

- Conduct competitive analysis, prioritize and identify initiatives to execute that will elevate the sales throughput of the platform.

- Synthesize 3rd party research into actionable recommendations for projects initiated by the Digital Sales team or product group partners.

In order to be successful in this role, you will need experience managing products and projects, ranging from concepts in ideation to platform features already in production. You will also need a highly-developed capacity to work with and influence diverse functional areas, both within the immediate team and with other stakeholders.

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