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Experiential Marketing Specialist

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Aquent's client, an American multinational technology company specializing in Internet-related services and products, is seeking an Experiential Marketing Specialist for a 8–month assignment. Project Overview: For this Retail Marketing team, their very simple goal is to bring the best of innovation - from products and services to partnerships and brand experiences - to even more people around the world. They work internally with teams across the organization, as well as in close collaboration with outside retailers, operators, manufacturers and many others, to bring their shared vision to life. The Retail team is a group of entrepreneurs dedicated to delivering the ultimate pathways for customers to experience the magic of their brand. If you have a passion for creating amazing customer experiences and for technology - and want to join a growing team as they embark on this revolutionary journey - then this might be the place for you. Overall Responsibilities: As an Experiential Marketing Specialist you will support the Retail Marketing team in developing and executing an engaging programming calendar for client’s retail flagship locations. You’ll directly contribute to craft the best possible in-store experience for customers and drive business results for our unit. You will also support the team on parallel marketing activities that directly supports the in-store customer activations and events, such as development of collaterals, content management of digital properties, and management of social and paid media activities. Top 3 Daily Responsibilities: Manage the programming calendar across multiple executions, ensuring deadlines and resources are in order Execute events in offline retail spaces, as well as supporting the team in the concept ideation and content development for said events, collaborating and directing external agencies. Create timely reports to capture key metrics and craft compelling presentations for internal stakeholders Required Skills: BA / BS degree in Marketing, Business, or related field (or 5+ years of relevant work experience) 4+ years work experience, 3+ years in a marketing team Experience in a project coordinator / project manager / event coordinator capacity Experience in working with creative agencies Effective communicator Nice to Have Skills/Not Required: Knowledge of the North American consumer electronics retail market Knowledge of North American entertainment landscape and pop culture Previous experience supporting experiential marketing campaigns and events for large companies and agencies Knowledge and / or previous experience managing social campaigns and basic paid media channels

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