These job descriptions are examples. Looking for work?

Find JobsFind Jobs

Email Producer

0 people like this description

We are looking for a top-notch Email Producer with experience working with Fortune 500 companies in regulated industries. The right person will have hands-on experience creating and broadcasting emails and supporting landing pages, leveraging email templates, content specifications, design choices and other criteria that fulfill business requirements.

Required Skills:
• Solid understanding of front-end development including HTML and CSS; General experience with JavaScript a plus
• Experience developing, unit testing and deploying emails through an Email Service Provider (e.g. ExactTarget, Silverpop, Eloqua); Experience with ExactTarget a plus
• Experience debugging layout issues across multiple browsers and email clients

Responsibilities:
• Develops, codes and broadcasts emails and landing pages to intended audiences that meet documented business requirements.
o Gathers email and landing page requirements, including content and design materials. Interacts with writers, designers, SME's and other stakeholders to gather all relevant email inputs to gain comprehensive understanding of the purpose or goal of an email and landing page.
o Works closely with web/digital producer to understand required timelines and schedules for email and landing pages to ensure deliverables meet deadlines.
o Builds emails leveraging appropriate design templates. With high level of attention to detail, reviews emails and landing page assets to ensure conformance with requirements.
o Interacts with QM and copy/content editor resources to resolve email bugs and broadcasts email to intended audiences upon final QM signoff.
o Proactively raises concerns to email team members and/or management if issues are encountered that require further analysis or support.
• Interprets information from business SME's and independent research to formulate recommendations on how to address email opportunities, considering business and process impacts.
o Determines gaps between email business needs and current email capabilities and recommends efficient and effective solutions to address gaps.
o Actively participates in email project team meetings to share email capabilities and recommendations.
o Researches competitor email offerings and customer audience needs to continually build knowledge of best practices for email communication.
o Makes recommendations to facilitate the highest rates of deliverability and engagement to email audiences.
• Analyzes the technical capabilities of the email tools, technologies and interfaces and makes recommendations for improvement.
o Leverages email tool queries/reports to troubleshoot problem areas and to determine reasons for non-optimal email delivery.
o Follows standard development and process methodology in the execution of emails, and informs technical management of exceptions required due to vendor tools or template requirements.
o Acts as a SME for business groups who leverage email for communication and marketing vehicle and provides recommendations for the appropriate use of the email tools and other solutions.
o Evaluates alternative email tool solutions and proposes recommendations for enhancements that align with the business requirements
• The responsibilities of this position may require on-call time or work outside normal business hours.
• Additional responsibilities as assigned.

These job descriptions are examples. Looking for work?

Find JobsFind Jobs