Vitamin T is partnering with a fabulous global manufacturing company looking to fill an email marketing specialist/manager for a brand new position to help create and grow their email business!
This position is perfect for those who have an inquisitive approach to learning, and enjoy digital content creation to communicate and tell our story. Ideal for those who enjoy researching, have an analytical mind, but can express themselves creatively. The candidate will be required to think beyond the immediate scope of the job, and understand the larger picture of the company.
- Identify Target Audience and grow our email marketing list.
- Execution of client campaigns in HTML/CSS for mobile and desktop including coding best practice for rendering and deliverability across email clients
- Demonstrate a consistent ability to analyze email and form templates and research on competitors layouts
- Assist with segmentation of our target market.
- Create and design email marketing campaigns.
- Analyze campaign performance and suggest improvements.
- Ensure email campaigns follow best practices and industry policies.
- Content creation for products, descriptions, blogs, social media, email campaigns, etc.
- Contributing to overall content strategy with innovative ideas and solutions
- Devising strategies to drive online traffic to the company website, as well as develop and manage digital marketing campaigns.
- Tracking conversion rates and making improvements to the website.
- Utilizing a range of techniques including paid search, SEO and PPC.
- Helping with social media strategy for the company.
- Managing online brand and product campaigns to raise brand awareness.
- Evaluating customer research, market conditions and competitor data.
- Research new technologies and keep the company at the forefront of digital marketing.
- Work with our marketing and creative team to develop and execute new effective digital marketing campaigns, as well as email campaigns