Contract with potential for extension or perm with Fortune 500 Tech company in SF!
The Email Marketing Specialist works with copywriters and other members of the marketing team to build email campaigns and associated landing pages. This role includes coding responsive HTML emails, building template-based emails, and landing pages to ensure that emails are effective, dynamic, efficiently coded, and render correctly across a wide variety of email and mobile clients. In addition, the Email Marketing Specialist is responsible to work with the marketing team to conduct preliminary testing for functional and rendering quality, and preparing program assets for deployment.
Collaborate with members of the Marketing Team to manage, create, and deploy email campaigns by assisting with concepts for designs
Create HTML paste emails using HTML and inline CSS
Prepare Photoshop files as required, slicing/resizing images
Build emails/templates using Marketing Cloud template functionality
Leverage the Marketing Cloud tools and scripting language (ampScript) to update content and enable subscriber personalization
Communicate with internal stakeholders related to email revisions and other production topics
Manage numerous projects at one time
Complete work correctly and efficiently to meet appropriate deadlines -
Optimize graphics for web publishing
2-4 years related experience
Proficient in Mac based full Adobe Creative Suite, specifically Photoshop, Illustrator, InDesign and Acrobat
2-3 years experience in front-end web development with strong knowledge of hand-coding HTML and CSS.
Thorough understanding of the elements of good design and web best practices.
Working knowledge of responsive email coding techniques and best practices is a must.
Experience testing and troubleshooting in multiple browsers or email clients with a strong sense of web design and user experience fundamentals.
Ability to work effectively within a team in a fast paced, entrepreneurial environment
Ability to organize and prioritize multiple projects and deadlines with minimal oversight.
Knowledge of email compliant HTML and email marketing platforms a plus