Seeking an Email Marketing Specialist, responsible for managing programs which support marketing services and operations for a major Healthcare client in the Indianapolis market! Specialist must have experience in Salesfoce/ExactTarget email campaigns, perferrably experience using AmpScript. This is a 6 month or longer contract role!
MAJOR JOB DUTIES: Manages the development, implementation and oversight/audit of market-response/fulfillment of email marketing projects, while establishing appropriate strategies and timelines to support sales, corporate and operational considerations. Manages key vendor relationships to ensure strong execution against contractual and requested services; including the creation and maintenance of database systems and/or data to facilitate program management that includes data analysis and reporting. Provides advice and counsel to management. Actively contributes to and/or leads new or improved methods or processes to support increased efficiencies, economies and operational excellence. Contributes to overall planning, budgeting and reporting progress against program objectives.
- Requires a BA/BS in a related field
- 5 years marketing service / operations experience, 2-3 years of marketing/business/email experience with exposure to structured project or process methodologies / practices; or any combination of education and experience, which would provide an equivalent background.
- Must be proficient developing email campaigns using AmpScript, ExactTarget/Salesforce.