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Email Marketing Executive - SOURCING

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Our client offers affordable designer furniture and by offering premium made reproductions, they making these design pieces more accessible to the wider public who otherwise cannot afford to pay the crazy high prices that the originals cost. they are growing their line and brands rapidly and are looking for an Email Marketing Executive to join their Marketing team.

This is an exciting role and you will work closely with the Digital Marketing and E-commerce Managers to strategically plan and implement our email marketing activity.

This role would suit someone with strong copywriting skills as you will also be supporting our SEO and PPC activity by developing our on-site content and ad copy. Candidates must have previous email marketing experience in an e-commerce environment.

Responsibilities:
Reporting to the E-commerce/Digital Marketing Managers, you will be required to handle the following duties:

· Planning and executing all email marketing strategies for B2B/B2C, as well as across our European markets-(understanding retail calendar)
· Building email campaigns, database selection and quality assurance of all outbound campaigns
· Perform day-to-day email marketing activities including, but not limited to, email campaign set-up, scheduling, testing, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns.
· Troubleshoot technical issues related to HTML templates, list segmentation and other aspects of email execution, as required.

Skills required:
· Excellent copywriting skills
· Experience in an email marketing planning and implementation role
· Excellent understanding of email marketing concepts and metrics such as Sender Score, deliverability, and sender reputation.
· Proficient in email marketing and automation (MailChimp, Dotmailer)

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