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Email Marketing Consultant (Temporary)

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Association just outside of Old Town Alexandria is in need of a Email Marketing Guru to assist ASAP on site for a few weeks. This email marketing consultant will help the design team put together and format email newsletters for upcoming conference in May. Candidates should have an overall understanding of Informz including working with data, designing and creating templates in Informz as well as email marketing overall and if you have a knack for copywriting, that is a HUGE plus!!


Email Marketing Responsibilities:
· Ensures timely execution of emails which involves coordinating with various areas of the marketing and creative department.

· Performs final test and quality assurance check on all emails for compatibility with web browsers and email clients; ensuring all links, images, subject lines and list segments are correct. Corrects any identified errors with assistance from the creative department or the internal client(s).

· Uses email reporting system to continually monitor and track email key performance indicators by segment and campaign. Summarizes and shares the results with the marketing team monthly.

· Prioritize and manage mailing schedules.

· Monthly email metrics reports for internal client(s)


Skills:

· Working knowledge of email metrics (open rates, CTR, deliverability, opt outs)

· Ability to successfully organize and prioritize multiple email template projects in a deadline-driven environment

· Extreme attention to detail

· Excellent communication (written and verbal), organization and customer service skills

· Ability to work and interact smoothly and effectively in a team-oriented environment.

· Impeccable eye for detail, strong organization skills and the ability to meet tight deadlines.

· Able to operate independently and with minimal supervision.

· Proficient in AdobeCS5 Photoshop or InDesign

· Experience in HTML and CS Styles

· Experience with Microsoft Excel and PowerPoint

· Prefer Google Analytics experience, not a requirement

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