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Email Marketing Associate

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Responsible for the quality and delivery of a campaign for clients, including: campaign management, tactical recommendations, list segmentation, campaign development, quality assurance, and post-campaign reporting, calling on specialist roles when necessary (e.g. Creative Designers, Project Developers and Database Programmers).

Primary Job Responsibilities
• Act as the client’s primary point of contact for campaigns. Professionally manage the client relationship on a production operations level
• Actively seek to foster the client relationship through effective communication and expectation setting
• Manage campaign calendar and both internal and external communications of time, scope, and cost
• Gather campaign assets and requirements from client, and manage campaign production through deployment
• Facilitate the creative production process (concept design and HTML building), as required
• Troubleshoot HTML and revise code where necessary to integrate with internal tools and render properly across multiple email clients, browsers, and mobile devices
• Utilize basic programming and database knowledge to create highly customizable campaigns
• Perform audience creation, data management, and data troubleshooting
• Strive for 100% quality execution with regard to pre-mail and post-mail campaigns through quality assurance and testing
• Monitor campaign performance tracking and reporting
• Train clients on campaign process, proprietary tools, and custom applications
• Manage and maintain campaign documentation
• Perform automated campaign monitoring and issue resolution management

Required Qualifications and Experience
• Undergraduate degree in relevant field
• 2 years related full-time experience, preferably within a digital agency or client services environment
• A strong understanding of customer service standards
• Team player with the ability to work cross-functionally (client services and technical services) in driving client success
• Experience with or highly trainable in proprietary software and database functions
• Self-starter who requires minimum supervision and can be fully responsible for all campaign production aspects of projects
• High attention to detail with the ability to produce flawless work in rapid succession
• Ability to prioritize work independently and demonstrate a willingness to be flexible and versatile in the production role, proactively addressing changes in client demands
• Basic knowledge of HTML and demonstrated ability to edit HTML
• Clear, effective communication skills when speaking to a technical or non-technical audience
• Follow through on commitments; meeting and exceeding targets and deadlines
• Familiarity with project management methodologies; understanding of scope, requirement gathering, dependencies, and scheduling work
• Proficiency with Microsoft Office and Adobe suite

Desired Qualifications and Experience
• Knowledge of email best practices
• Familiarity of object oriented programming fundamentals
• Exposure to relational database structure (primary and unique keys, sister table joins)

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