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Ecommerce Site Merchandiser

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ECOMMERCE SITE MERCHANDISER

START DATE: ASAP

CONTRACT: 1 YEAR

LOCATION: SEATTLE, WA

PAY:  DOE

** A FORTUNE 500 TRAVEL COMPANY IS LOOKING FOR AN EXCEPTIONAL ECOMMERCE SITE MERCHANDISER!**

 

The E-Commerce Site Merchandiser is accountable for maximizing E-commerce business through the development and implementation of short and long-term web-based merchandise strategies that address customer needs across multiple categories. The E-commerce Site Merchandiser will manage the day to day execution and optimization of promotions, product merchandising, cross-sells, upsells, and other merchandising opportunities.

 

JOB DESCRIPTION:

  • Work closely with the integrated marketing team regarding marketing promotions, ad schedules, and forecast goals.
  • Review products, recommend additions/changes to product marketing, and collaborate with stakeholders to define customer value for products.
  • Maintain integrity of merchandising by auditing site content: copy, descriptions, and digital assets.
  • Maintain a merchandising calendar to account for advertising by product.
  • Partner with the Search Engine Optimization (SEO) Analyst to improve site results by enhancing keywords, usability, clarity, and searchability of content and ads.
  • Partner with the Paid Marketing team to support campaign performance.
  • Collaborate with stakeholders to craft campaigns and promotions with clear goals and metrics.

 

MUST HAVE:

  • BA Degree in business related discipline or equivalent experience required.
  • You’re analytical – someone that goes into a tool like Omniture and then digs for the “where, what, when, how and why.
  • You’re organized – you track your efforts and campaigns in calendars
  • You have good communication skills – someone that can work with various teams and articulate what content is needed to support your needs
  • You understand the customer journey and IA – someone that sees all user paths to any given page in a site.
  • You’re inquisitive – you look for opportunity of improvement in every process, framework and campaign (even the “successful” ones).

 

Applications, Skills & Tools   

  • Proficiency with MS Office applications (emphasis in MS Excel)
  • Experience with a CMS, Google Analytics and Adobe analytics preferred.
  • Experience in Sitecore, Optimizely or other personalization tools is a plus
  • Experience in sales forecasting is a plus.
  • Effective verbal and written communication skills required.
  • Identify, create and execute A/B testing
  • Conduct competitive merchandizing assessments
  • Exposure or light work with XML/HTML, CSS or JavaScript

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