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E-Mail Campaign Specialist

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Our Fortune 500 Pharmaceutical client is looking for a CRM Specialist to join their team. If you are interested in this opportunity, please read below and then APPLY today!

The CRM Specialist is responsible for executing multi-tactic, multi-channel Customer Relationship Management (CRM) programs in support of brand programs. The CRM Specialist will support a Marketing Services Manager (MSM) as part of the Database Marketing Services (DMS) project team. The CRM Specialist will have functional experience in multiple areas such as Data Entry, Fulfillment, Telemarketing, Internet, Email, Database, and Analytics. The CRM Specialist supports the MSM and other DMS functional managers in the execution of various brand programs. The CRM Specialist may also interact with brand, advertising and media agencies, vendors, internal Marketing Services team and extended BMS teams to operationalize, execute and optimize online and offline CRM promotional programs. Strong project management skills are required to develop and manage program timelines and budgets.

Skills and Knowledge Desired:
• Possesses CRM technical and functional expertise in developing and integrating multi-channel campaigns.
• Demonstrated project management skills to manage multi-faceted, complex CRM programs both internally and with external partners/suppliers.
• Ability to effectively build, track, and manage CRM program budgets.
• Experience in operationalizing email marketing, direct mail, data entry, telemarketing (inbound and outbound) and digital marketing programs.
• Ability to develop and implement processes that support CRM.
• Demonstrated strong communications, presentation and, relationship building skills with internal and external stakeholders.
• Understanding of company legal, regulatory and privacy rules and impact on brand CRM programs.
• Consumer healthcare and HCP marketing or related experience and knowledge.
• Online and offline CRM analytics experience.

Education & Experience Requirements:
• A Bachelor’s degree is required with Marketing emphasis preferred
• 3 -5+ years experience of successfully managing CRM initiatives in pharmaceutical and related industries.
• In-depth knowledge of pharmaceutical marketing and sales business processes.
• Excellent verbal and written communication skills are required. Knowledge of Microsoft Project, Excel and Visio are preferred

Behavior Requirements:
Decide and Act with Speed and Rigor
• Take accountability for own performance and results.
• Make and act on decisions while balancing speed, quality and risk.
• Use input from key stakeholders and engage in constructive dialogue to make decisions.
• Communicate rationale and support decisions once made.
• Plan for contingencies and make adjustments as needed.

Connect and Collaborate
• Focus on the needs and perspectives of colleagues and customers.
• Seek diverse viewpoints.
• Communicate directly, openly and honestly.
• Build strong relationships by being transparent, reliable, and delivering on commitments.

Innovate and Improve
• Learn, apply and share lessons from experience.
• Embrace and adapt to change.
• Challenge the status quo to simplify work and improve results.
• Seek new information and external insights to improve the company’s results.
• Identify and take informed business risks, escalating issues if needed.

Grow and Engage
• Share knowledge and learning with others.
• Seek and give feedback and coaching.
• Meet challenges with enthusiasm.
• Recognize others’ achievements.
• Challenge self and others to continuously learn and improve.

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