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Director of Public Relations and Marketing

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Vitamin T has a client that is looking for a Director of Public Relations and Marketing. Desired skills and experience:
Bachelor's Degree in Business, Marketing, Communications or similar area.
At least 5-7 years experience in the marketing space with at least 2 years in a leadership/supervisory role
Knowledge of outbound targeted campaign planning and execution for the business-to-business space
Advanced knowledge of: social media marketing, web content generation, web analytics, site personalization, knowledge of A/B testing practices
Experience with SEO and conversion strategies
PR experience as part of an integrated awareness strategy
Strong business/financial and analytical acumen; quick to recognize trends and opportunities (investment Banking experience preferred but not required)
Knowledge of content management systems and how they integrate with ecommerce platforms
Excellence in premier content generation, posts, white papers, brochures, and related collateral (writing samples required)
Experience integrating marketing efforts in active, strategic partnership with VP's of business development and sales operations
Excellent communication skills both verbal and written
Strong leadership and influence skills
Able to project manage and ensure adherence to deadlines
Experience with email marketing systems such as HubSpot
Experience working in a Salesforce environment
Entrepreneurial mindset with previous business ownership a plus

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