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Director of Marketing

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Vitamin T is working with a highly reputable hospitality & production company looking for a Director of Marketing & Communications. This individual will be responsible for planning, development and implementation of all marketing & digital strategies, execution, communications and public relations (both external and internal), to drive traffic to their venues and digital platforms, so reach sales goals. The Director also helps establish and develop strong brand identity & awareness for the company, by securing local & national press for all venues and key players throughout company. To this, the Director is expected to create & maintain relationships with key media personalities, influencers, sponsors, external partners, etc.

This is an amazing opportunity for someone with agency experience who is looking to take the lead in a solid company - you will have up to FIVE reports, and be in charge of championing their efforts.

Responsibilities Include (But are not limited to):
• Responsible for creating, implementing and measuring the success of:
o A comprehensive marketing & public relations program that will enhance brand identity in market, strengthen reach, drive traffic, reach sales goals..
o Internal and external communications relating to marketing efforts, digital, social media..
o All marketing and public relations activities and materials including publications, media relations, accolades, etc.
o Digital strategy as it relates to Email campaigns, PPC and Social Media

• Develop and manage marketing budgets
• Cultivate and maintain relationships with editors, industry influencers and key strategic partners through meetings, hosted events and outside networking events
• Lead projects, including case-related marketing efforts and special events
• Guide preparation of marketing activity reports and present to executive management and directors

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