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Digital and eCommerce Specialist

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This role reports directly to the Brand Manager, sitting in the eCommece, Digital, Marketing, Buying and Procurement space. We are looking for an experienced Digital Specialist who will be responsible for diving digital strategy, managing SEO, SEM, analytics, reporting and executing digital campaigns and promotions.

Responsibilities:

·       End to end management of our CRM program

·       Manage and oversee website promotions and campaigns

·       Develop and execute SEO and SEM strategy

·       Create and maintain all online promotions including EDM's

·       Develop digital concepts for promotions, social media and seasonal campaign launches

·       Develop and execute our digital advertising budget


Skills & Experience Required:

·       SEO and SEM capability

·       The ability to measure, interpret and put strategies in place

·       Experience in driving website traffic and conversion Working knowledge of Demandware or similar eCommerce systems

·       Working knowledge of Bronto or similar

·       Working knowledge of JIRA or similar online project management system

·       Working knowledge of HTML, CSS and Javascript

·       Proven ability in managing Face Book and Instagram advertising

·       Qualifications or proven track record in managing Google analytics and Adwords

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