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Digital Strategist or Digital Marketing Director

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​An exciting startup in CPGs and beauty is looking for a Digital Strategist or Director to join its team on a full-time permanent basis. Recent experience with digital platforms like Snapchat and Instagram is a must-have. 

Responsibilities

  • Grow the revenue that comes from digital paid advertising.
  • Grow the revenue that comes from brand assets: Facebook audience, email audience, Instagram audience.
  • Provide technical and analytical expertise.
  • Stay up to date with latest trends, implement changes as necessary.
  • Manage the team; potentially also recruit digital marketers.

Required Qualifications & Experience

  • At least 3-5 years of experience in digital strategy and digital marketing.
  • Familiarity with Snapchat and Instagram stories and videos.
  • Must have managed a team of at least 2-3 marketers.
  • Successful track record; must have worked at a brand that they have scaled and where they were a determining factor in the growth.
  • Experience within the digital spectrum: paid advertising, social, Google display, Google Analytics and AdWords, email strategy, email marketing, lead generation, audience development and SEO.

Desired Characteristics & Fit

  • Should know how to do things themselves even when they are senior. Not coming from a big org where they rely heavily on teams. Not someone used to directing vs figuring out how to get it done. 
  • Fast-paced, proactive, positive, resolutions-oriented.

Work Day:

    •  Hours: 8 AM - 5:30 PM (but must be available around the clock)

    •  Work-from-Home: NA 

 

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