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Digital Strategist

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We are searching for a Digital Strategist for an immediate role. This position would be responsible for the management and strategy of client's Global digital activities reporting directly to the Assistant Vice President for Matrix Global. Responsible for the management of day-to-day content, developing and executing new strategic initiatives and site features, coordinating all creative deliverables, and site approvals.

Key Job Accountabilities

 Establish leadership role of global digital strategy

 Establish global technology solution or partnership opportunities for key digital channels, setting global consistency and cost effective solutions

 Partner with the DMI Marketing teams on the development of plans and execution of 360-degree ideas and customized programs that support key launches, platforms and sponsorships along the path-to-purchase

 Develop in partnership with DMI Marketing and Education, content to support brand, product and communication projects

 Content development including video, imagery, copy tailored per digital channel (website, mobile, social networks, youtube etc.)

 Provide creative guidelines and digital assets and monitor presence across digital channels to ensure creative consistency is met

 Set and track against global digital KPIs and digital goals

 Management of DMI Digital Budget

 Align with PPD Division Digital team to roll out global division projects within local markets

 Monitor digital landscape, proving timely and relevant news, trends, competitive analysis and best practices to drive new ideas for brand in markets


 5-10 years of experience in a communications, online or digital marketing/media role

 Bachelors Degree required

 Strong understanding and interest of the Digital and Communication industry (advertising, digital mkt, pr, media)

 Proficiency in MS Word, Excel and PowerPoint programs

 Knowledge of CSS/HTML a plus

 Detail oriented; ability to work on complex digital projects with multiple touch points and integrations

 Communicates clearly and succinctly in both oral and written forms

 Proactive and results oriented thinker who would flourish in an entrepreneurial environment where new ideas are championed.

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