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Digital Project Manager

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This established, successful company offers a great opportunity for an experienced digital project manager who enjoys diversity and taking ownership. It's an exciting growth period for the organisation and this role will act as a pivotal cog within the marketing team.

Core Responsibilities:
The purpose of this role is to lead digital projects, including defining and executing digital strategy
Mentoring and developing an Automation & Analytics Specialist
Project managing website developments with a key focus on SEO, UX and optimising website conversion
In conjunction with the GM Marketing you will:
Develop digital strategy including SEO, SEM and re-marketing to drive conversion and improve ROI
Launch & Manage the Social Media Strategy
Define and develop the digital reporting framework
Act as the custodian of the website CMS, ensuring best practice
Scope projects, brief external agencies and ensure delivery
End-to-end management of all digital campaigns and initiatives including strategy, design, implementation, reporting and optimisation across all channels, to timelines and on budget
Mange the digital budget and act as a brand champion

Essential Skills / Experience required:
Ideally a minimum of five years digital marketing and / or production experience
Proven experience in funnel analysis and best practice approach to website conversion, UX and A/B testing
Competent in SEO and SEM Strategy best practice
Exception digital project management expertise
Experience in marketing automation alongside digital metric reporting and analysis
Passionate hands-on team player who keeps up to date with emerging tools and technologies

For further information or to submit your application contact Zena Nicolson on 03 8644 7777 or znicolson@firebrandtalent.com

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