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Digital Producer (Email)

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POSITION: Digital Producer - Email

Our fortune 500 client is looking for an Email Producer who is responsible for executing the production of complex email marketing campaigns from start to finish. This role requires an experienced background in digital production and a proven ability to effectively manage complex projects from conceptualization to completion. This individual collaborates closely with cross-functional partners in Creative, Marketing, Merchandising and third-party vendors in the development and execution of the brand's emails. The Digital Producer reports to the Production Manager.

RESPONSIBILITIES:
• Coordinate the creative execution of Marketing Emails (complex, multiple versions) from receipt of creative brief to final validation before broadcast (roughly 15-20 emails weekly, with high volume of in-flight changes)
• Review the Marketing/Merchant strategy and acquire the appropriate information and details needed to deliver to Copy & Design for execution.
• Ensure alignment and support of the ‘big picture’ for the customer & multiple channels. Liaises closely with site, ad unit & special projects production partners to ensure messaging alignment is consistent throughout the mediums (copy, design, image, pricing details, etc.).
• Ensure legal compliance and a positive customer experience is demonstrated in each email.
• Coordinate & filter feedback from multiple parties and manage execution of changes within the appropriate deadlines.
• Prepare and deliver final creative assets to Marketing Team.
• QA, validate & sign-off on pre-broadcast of Email test messages.
• Co-manage updating the Email daily production schedule(s) and daily dashboard. Share with cross-functional partners regularly.
• Maintain other data sources such as Email Subject Line List, Total Workflow, etc.
• Execute established production/process standards and provide suggestions and feedback on process refinements.
• Capture email activity in the competitive landscape and make recommendations for optimizations
• Exercise clear communication with various cross-functional partners, clarifying requirements, creating/managing resources, schedules and expectations
• Build and sustain relationships across the organization.

QUALIFICATIONS:
• Bachelor's Degree or equivalent experience
• 3+ years of digital production experience; email preferred
• 1-2 years as Asset Manager or Project Manager preferred
• Some experience with a major consumer brand (Agency experience acceptable, retail/ecommerce experience a plus)
• Some experience proofreading
• Ability to approach issues with flexibility. Should be very agile with change management.
• Highly functional in Microsoft Word, Excel, PowerPoint, and MS Outlook and Mobile. Meticulous attention to detail
• Deadline oriented & works well under pressure
• Organized. Ability to juggle multiple tasks and projects and prioritize
• Excellent written and oral communication and presentation skills
• Ability to self-manage with stellar time-management skills
• Ability and willingness to work off-hours when necessary to meet deadlines
• Self-motivated. Team player
• Experience working with clients and delivering on their expectations
• Skillful in creative problem solving, negotiating and resolving conflict

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