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Digital Marketing Specialist

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Seeking a qualified/motivated Digital Marketing Specialist for a Retail company

Key Responsibilities:

Social Marketing

Execute & manage the day-to-day social marketing activities across multiple channels to cost effectively grow customer awareness & customer acquisition via (Facebook, Twitter, Pinterest, Instagram & Blog)
Partner with marketing vendors such as Google, Bing and SEM agencies to strategize and grow the social channels
Develop content for the social marketing calendar to support sales goals
Monitor & improve key drivers influencing brand growth
Grow and optimize ad/post portfolios through testing with ad copy and bidding strategies
Work with all team functions to implement SEO recommendations such as: keyword research & specifications throughout website pages, site audits for SEO best practice compliance, link analysis & building
Stay current with new advances in social marketing, competitive landscape & research
Analytics

Key Qualifications:

2+ years experience managing / coordinating social media marketing
Must come from Retail/fashion background
Strong design sense with expertise in Photoshop & Illustrator preferred
Strong knowledge of Search Engine Marketing (SEO / SEM)
Excellent organizational skills & ability to manage multiple priorities & deadlines
Positive attitude, strong attention to detail & strong written & verbal communication skills
Ability to work as an integral part of a team as well as independently with minimal supervision
Education: Degree / Diploma in related field or equivalent education & experience

Nygård International offers a competitive compensation package and provides significant opportunities for growth and career development. We thank all applicants for their interests but advise that only those selected for an interview will be contacted.

If you're interested in applying for this job visit our Talent Network: http://www.jobs.net/jobs/nygard/en-ca/

Required experience:

Digital Marketing: 2 years

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