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Digital Marketing Specialist

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Vitamin T is recruiting for a Digital Marketing Specialist to work with a full-service e-commerce, merchandising and fulfillment firm located in beautiful Western Michigan. Our client is looking to add to its progressive, energetic and hardworking team with a driven individual to help advance their digital marketing initiatives and sales conversions. This is a temp-to-hire opportunity offering competitive pay and benefits. Part-time telecommuting for the right person will be considered.

Position Description and Responsibilities:
The primary role of the Digital Marketing Specialist/Creative Designer is to provide direct marketing support to multiple e-commerce sites. This is a hybrid role that requires an individual who possesses an analytical business focus along with the ability to design and create compelling marketing materials. Duties include day-to-day marketing of the e-commerce sites and online initiatives to drive sales conversions. The successful candidate will develop and optimize strategic online marketing campaigns to drive customer acquisition and retention, encompassing SEM, SEO, affiliate marketing, social media, emails and other online events.

 Design, deploy, manage and refine dynamic marketing campaigns to drive traffic, revenue and other key metrics.
 Create marketing assets including promos, banner ads, email campaigns, magazine spread, landing pages etc., in conjunction with web designer, e-commerce merchandising managers and marketing team.
 Assist with tracking our online performance indicators and create, review, analyze and distribute reports and regular updates to key internal and external.
 Provide guidance to other TMP teams to identify appropriate marketing initiatives and ensuring compliance with quality guidelines and alignment with business strategy.
 Develop, manage, and execute strategic plan for SEO and SEM based on results, trends and best practices in the marketplace.
 Analysis of online customer research, current market conditions and competitor information.

If you have 2-3 years of related work experience, strong designer genes and the flexibility and adaptability to be a part of a forward-thinking team, please apply now. Please note that candidates without work samples and/or a link to their portfolio will not be considered. Resumes encouraged.

GOT TALENTED FRIENDS?
Vitamin T now offers an amazing Talent Rewards program, more information at vitamintalent.com/rewards.

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