These job descriptions are examples. Looking for work?

Find JobsFind Jobs

Digital Marketing (Programmatic Display Specialist)

0 people like this description

Digital Marketing (Programmatic Display Specialist)

START DATE: ASAP

CONTRACT: 1 YEAR

LOCATION: BELLEVUE, WA

PAY: DOE

 

** A FORTUNE 500 RETAIL COMPANY IS LOOKING FOR AN EXCEPTIONAL Digital Marketing (Programmatic Display Specialist)! **

 

OVERVIEW:

The Display Programmatic Specialist is tasked with managing the display programmatic and real-time bidding advertising of the site and its various entities in the US, Canada and Europe. The right individual will manage a large number of concurrent campaigns with full responsibility of budget, performances and goals.

 

JOB DESCRIPTION:

  • You will need to demonstrate hands on experience managing multiple direct response campaigns simultaneously and a deep understanding of ad-technology, ad-serving, real-time bidding, programmatic display, and optimization of campaign performance
  • Manage in-house trading of programmatic and real-time bidding performance display campaigns (campaign set up, execution, optimization and reporting)  
  • Day by day optimization of the campaigns based on results
  • Produce clear and detailed reporting on channel/campaign/test performance analysis, leading to data driven decisions that drive business results
  • Work in parallel on multiple DSPs and allocate the budget across the DSPs to maximize the performance of the campaigns
  • Work closely with the Display Programmatic Lead to ensure that a “test-measure-learn” approach is applied to new and existing campaigns
  • Maintain and develop key relationships across internal teams: product, CRM, display country managers
  • Stay on top of programmatic industry trends

 

MUST HAVE:

  • Bachelor’s degree or equivalent
  • At least 1year of Programmatic or real-time bidding trading experience
  • Hands-on experience optimizing online digital campaigns within any DSP (Demand Side Platform)
  • Experience working in a Campaign Manager, Programmatic Manager or Ad Operations role
  • A sound understanding of direct response metrics and measuring campaign ROI and a proven track record in assessing tangible business results from direct response campaigns
  • Aptitude for employing a test & learn approach, managing data and running analysis
  • Strong knowledge of MS Excel and familiarity with SQL or other data manipulation tools
  • Project and campaign management skills
  • A natural ability to work collaboratively cross-functionally and within a team
  • Deep understanding of display programmatic industry and trends

These job descriptions are examples. Looking for work?

Find JobsFind Jobs