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Digital Marketing Officer

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Role Overview
Our client, a leading charitable organization, is looking to take on a Digital Marketing Officer to join their London team on a permanent basis. You will embrace digital marketing channels and tools to engage supporters and raise donations that make all the difference to our work.

Key Responsibilities
You will lead on digital marketing, online advertising, and microsite and asset management. From strategy and writing engaging copy for the web, email and social media, digital project management, web management, SEO, PPC, affiliate, display, social, email, mobile marketing to web analytics and reporting the role offers incredible scope to use your expertise to achieve results. You will own the campaign targets, providing campaign analysis and reporting on key metrics to internal stakeholders. All those results will be achieved through effective teamwork so you’ll work closely with external digital suppliers and agencies and colleagues in a range of divisions to develop an integrated approach to engagement.

Key Criteria
With results in this area being so incredibly important to the success of our work, it’s essential you have the kind of character that can deliver. So it’s likely your skills will include project management, digital marketing, website design and build coordination. You will also have experience of helping organisations integrate digital into other marketing programmes. But more than just being someone who’s completely at home with digital marketing, we also want you to be the kind of person who understands what motivates our supporters and has the ability to inspire them.

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