These job descriptions are examples. Looking for work?

Find JobsFind Jobs

Digital Marketing Manager(SF)*

0 people like this description

Our client is looking for an experienced and driven Digital Marketing Manager to develop and execute a high impact digital marketing and CRM strategy for mass cytometry and genomic markets. The Digital Marketing Manager will play an important role in the growth of our business. 

  • ​On-site in San Francisco
  • 30-40 hours per week
  • 3-6 month assignment, with potential to convert to a perm role

You are: 
· Skillful in the art and science of digital marketing. 
· Excellent communicator with proven ability to clearly convey complex ideas and data in email, web copy, video, and other mediums. 
· Strategic, dynamic and technically savvy. 
· Creative and data-driven, adept at delivering ideas, content, and metrics. 
· A self-starter that is able to take projects from strategy through execution with a high attention for detail. 
· Inspired by scientists – our customers – and their contributions to biological discovery and improving human health. 
· Motivated by turning leads into opportunities, opportunities into customers, and customers into evangelists for the company.
· Ready to take our marketing to the next level by developing a global digital marketing strategy and rolling up your sleeves to execute the plan. 

You Will: 
· Develop the digital marketing strategy and partner with marketing leaders to create actionable and integrated digital marketing programs to drive high value sales leads and profitable revenue. 
· Lead and manage the global digital marketing calendar. 
· Conduct A/B tests and analyze results to garner insights and optimize future email campaigns. 
· Define and expand the CRM segmentation strategy and targeted marketing lists. 
· Manage global leads scoring, metrics, and reporting for all the company's campaigns. 
· Build executive dashboards to build awareness of campaign performance to inform campaign optimization. 
· Manage projects, agencies, resources, and timelines in order to meet objectives on time and on budget. 

Requirements: 
· Bachelor’s degree or equivalent in Marketing or Life Sciences.
· At least 5 years of marketing communications experience. 
· A proven track record of developing and executing highly-successful digital marketing campaigns with demonstrable results. 
· Great writing skills with a passion for impactful copy. 
· Knowledge of email best practices including subject lines, messaging, segmentation, list management, deliverability and CAN-SPAM/anti-spam laws. 
· Expertise in data-driven marketing. You make decisions based on deep analysis. 
· Strong analytical skills with experience using and building CRM data architectures, target list expansion, and lead management. 
· Familiarity with Saleforce.com and Eloqua​​--->Fluent in Marketo.  ​
· Experience and expertise with Linkedin, Facebook, Twitter, Google, retargeting, and affiliate ad platforms. 
· Incredibly organized and proficient at designing, executing, monitoring, and optimizing campaigns. 
· Well-versed with marketing and lead funnel analytics and attribution models. 

The company offers:
· Support you in your ongoing development and contribution both as an employee and a person. 
· Value your contribution and enlist your feedback. 
· Offer onsite yoga classes, massages, randomly free and good food, friendly greetings, gym equipment and, seriously, a lot more. 

These job descriptions are examples. Looking for work?

Find JobsFind Jobs