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Digital Marketing Manager

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This is the ideal role for someone with a media agency background looking to move to a client side role. Fantastic work life environment and an opportunity to own your own relationships.

Digital Marketing Manager, the successful candidate will focus on strategic planning as well as managing and overseeing a vast array of digital campaigns.
Responsibilities include:

- Establishing practices within the digital team to streamline implementation and reporting
- Translating offline activities into effective online campaigns
- Implementing digital strategies which demonstrate a comprehensive understanding of their target audience, objectives and cross-channel integration
- Monitoring market trends and identifying new media opportunities
- Supporting the web team through a thorough understanding of the business's digital consumer
- Assisting in a range of projects including media initiatives, SEM, Social, email marketing, web analytics and Ecommerce
- Undertaking advertising planning and requesting activities in adherence with the Advertising Compliance Policy and Australian Consumer Law
- Maintaining a strong relationship with internal and external business units

This dynamic and multi-faceted role requires a professional equipped with:

- Previous media agency experience
- Manage a junior coordinator
- In-depth understanding of online advertising and marketing systems.
- Proven people and financial management experience as well as solid reporting and analytical skills.
- An outstanding communicator with the ability to multi-task and show attention to detail
- Ability to interpret and maximise the use of online and offline market research data

If you would like to discuss this role further then please call me on 02 8667 8888 or e-mail ashenton@firebrandtalent.com

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