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Digital Marketing Manager

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AQUENT is seeking a talented Digital Marketing Manager for an exciting opportunity in McLean, VA!

In this role you will:

• Support website strategy development and related revamp/ redesign from intent development to execution
• Develop and present creative briefs
• Work with Digital design team to effectively drive the work, oversee creative assets, and ensure consistency and alignment to the brief at all times
• Manage input from cross-functional stakeholders (business partners, creative team, legal, compliance, etc.)
• Manage work with Digital development and delivery teams to execute the creative
• Work with Digital analytics team to establish and manage ongoing reporting
• Work with Brand, Digital, and Business to bring forth and implement digitally innovative content and ideas on the web
• Make recommendations that drive engagement with web content
• Escalate marketing and process issues to Brand Manager for guidance and/or resolution when necessary
• Handle various project-oriented tasks as needed, such as routings and reviews, calendar development and execution
• Manage day-to-day website initiatives (design, content updates) from intent development to execution

Qualifications:
• 4-year Bachelor’s degree in Marketing, Communications, or Business. MBA Preferred
• 5+ years experience in an organizational role, preferably in a fast-paced, marketing or agency environment managing multiple projects for multiple customers/ accounts
• At least 2 years in digital marketing and/or website strategy and development experience

Preferred:
• Proven track record of developing integrated marketing programs across traditional channels and web
• Highly effective communication skills with outstanding writing and presentation abilities
• Ability to navigate through complex processes to get thing done
• Experience in the commercial banking industry and/or B2B marketing
• Excellent attention to detail

Technical Knowledge:
• MS Word - 3+, MS PowerPoint, Acrobat - 1 +, MS Excel - 3+

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