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Digital Marketing Manager - APAC

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Firebrand are searching for a senior digital marketing manager to work with our client who is a leading professional services business. The role is to drive all
digital activities across the APAC region across multiple Websites, Social Media, eDMs, Search, CMS, site optimisation, through to content amplification. Working with
a highly collaborative team of marketing professionals you will be managing a team of two, and will be tasked with leading digital
marketing initiatives throughout the APAC region.

Key Responsibilities

• Conceive and implement ongoing improvements to multiple websites to increase client engagement and acquisition
• Develop engaging methods for delivering web content to audiences including web pages, blog posts, video, social media, email.
• Use Google Analytics to report on website activities, traffic patterns, visitor trends, and ROI and make recommendations for future strategies
• Develop clear call to actions for all areas of the site
• Ensure all digital activities are multi-device compatible
• Work with the global team to promote consistency across all digital properties
• Ensure all copy is optimised for search, develop keyword specific content
• Increase SEO based on agreed targets
• Develop and manage the social media strategy
• Drive best practice email marketing campaigns that deliver a strong ROI
• Assist your team in strategically setting parameters around key digital marketing campaigns
• Be considered the 'go-to' Digital evangelist within the organisation

Key Requirements

• 5 - 7 Years+ within in a similar level digital central marketing role, ideally B2B and B2C
• Degree level in Business, Marketing, Advertising well regarded
• Proven track record of leading digital initiatives across all key channels
• Extensive experience with CRM and marketing automation/email marketing software
• Excellent communication skills, with the ability to lead a team to success

If you believe you have the level of desired senior experience for this role and your CV can clearly highlight the above critiria then we look
forward to speak with you.

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