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Digital Marketing Executive - Search

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Firebrand are excited to be partnering with this leading sports brand for the search of a gun marketing executive with extensive paid search experience.
Reporting to the Digital Marketing Manager you will be working in a fast paced and highly collaborative team who all love what they do.

Key Responsibilities

• Develop, execute, analysis and optimise SEM acquisition campaigns in order to meet/exceed new customer acquisition targets
• Implement and manage cross channel digital marketing campaigns
• Manage relationships with internal stakeholders both internal and external (agencies)
• Utilise bid management and tracking technologies to aid in campaign optimisation and reporting
• Measure, analyse, test and apply campaigns learning’s
• Utilise data to steer strategic decisions, turning insights into smart, ROI focused actions

Key Requirements

• 2-3 years’ experience working in digital marketing in similar role (agency or in-house)
• Experience running SEM activity with a significant budget and ROI targets
• Strong analytical and Excel skills along with a demonstrated aptitude for campaigns reporting and insights
• Experience using bid management technology
• A passion for digital marketing
• Experience with Kenshoo or Marin platforms well regarded
• Exposure to other facets of digital marketing such as Social, SEO, Display etc
• Enthusiasm and initiative to take action
• A tertiary degree in Marketing, Communications, PR, Business or related
• A passion for sport is highly regarded but not necessary

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