These job descriptions are examples. Looking for work?

Find JobsFind Jobs

Digital Marketing Consultant

0 people like this description

One of our Fortune 500 Financial Services clients is looking for help adding to their Digital Marketing team. This would be a 6-month contract to start but does not have an official start date so we are just starting the process to find the right talent.

Title: Digital Marketing Consultant
The Digital Marketing Consultant will work closely with technology partners, third party vendors and team members to support ongoing digital marketing initiatives. Primary responsibilities will include management of all department webinar programs, e-mail campaigns, newsletters and evites.

Responsibilities will include, but are not limited to:

Manage department webinars by working with team members to help coordinate topics, dates, times, invitation strategy, etc.
Write compelling headlines and copy for webinars, e-mail campaigns, newsletters and evites to engage potential participants
Manage graphic design requests for all invites, digital campaigns and newsletters
Strategic oversight for all evite messaging
Create and distribute electronic newsletters, invitations and other digital communications through centralized e-mail management system
Execution of all email campaigns
Monitor performance of all e-mail and webinar campaigns
Make strategic recommendations for optimizing response rates
Implement e-mail and webinar campaign best practices

Qualifications:
Bachelor's degree
2 + years corporate experience - financial services/healthcare/insurance a plus
Excellent verbal and written communication skills
Demonstrated skill in writing compelling website copy and e-mail communications
Expertise with Excel (e.g., data manipulation, equations, etc.) and Power Point
Strong working knowledge of HTML and CSS
Experience with Photoshop and Dreamweaver
Experience with WebEx and ON24 for Presentations, and Aprimo for Email is preferred.
Experience managing centralized e-mail campaigns via Aprimo or other e-mail marketing application
Project management experience
Highly organized, detail-oriented and proactive
Strong analytical and problem-solving skills
Ability to multi-task in a fast-paced environment
Aggressive self-starter, ability to work both independently and as a team member
High focus on providing exceptional customer service
Experience with LiveMeeting and Adobe Connect is preferred, but not required

These job descriptions are examples. Looking for work?

Find JobsFind Jobs