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Digital Insights Analyst

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About the business and the role

Do you have an active interst in the sports / entertainment digital landscape?
Our client is a high profile organisation with a key focus on nurturing employees skills and providing a team culture environment.  This newly created Digital Analyst role offers the opportunity to  take ownership of buildling their digital audience through providing analytics, reporting and visual insights.  A visual role within the organisation to support the key decision makers across content, production, design and marketing.  As a pivotal team member you will support business cases to provide insights for commercial and product development opportunities.

Role
To develop effective and efficient automated reporting processes that measure audience engagement against strategic objects
Take ownership of the automated delivery of reports to senior stakeholders - from performance v metrics, Edm's to SEO campaign success
You will apply your knowledge to influence the development of the digital, customer, broadcast, social media and content strategies
Be an advocate and provide key insights on current and emerging user trends through both internal and market analysis

Requirements:

Proven experience of Google Analytics and other web analytcial tools alongside a variety of CMS'sDemonstrated experience in a digital data analyst role 
Ability to build reports, analyse web data and enjoy making  business recommendations that provide positive commercial outcomes
The ability to enageg and influence key stakeholders and work in cross functional teams to deliver successful outcomes
Experience with reporting platforms and data visualisation tools, eg, SSRS, Tableau alongside Excel and Microsoft Office Suite
Highly desireable experience with Nielsen Metrics, Gecko Board, Brightcove, Ooyala, MOZ, Crazy Egg and Social Media Metrics

For further information or to submit your application contact Zena Nicolson on 03 8644 7777 or znicolson@firebrandtalent.com

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