Mission: The mission of the Digital Graphic Designer (Web) is to focus on three key areas to successfully contribute to the organization:

1. Design:

• Keep current with emerging web technologies and trends; be able provide ideas for improvement of our website product.
• Understand the importance of solid design principles and how they translate to lead generation and conversion.
• Adhere to “form follows function” philosophy.
• Leverage established templates, style guides and asset library to create assets that are within brand standards (client and internal).

2. Collaboration:

• Personable and collaborative with an ability to work independently in an agile environment.
• Able to accept and negotiate constructive feedback from various colleagues (Product Manager, Front-End Developer, Art Director, Client).

3. Quality:

• Highly organized, able to deftly manage multiple projects with competing timelines.
• Must be able to work ​with attention to detail, while under ​pressure, and successfully meet deadlines. ​
• Ability to proof all materials in an accurate manner, delivering high-quality, on-time and error-free drafts.

Desired qualities:

• Solid Adobe CC skills (in order of importance: PS, AI, XD, ID)
• Solid understanding of front-end web design (HTML, CSS, responsive grids)
• Knowledge of Microsoft Suite (PowerPoint, Word)
• BFA in design strongly preferred
• Experience working with cross-​functional business partners

Job Duties:

• Create high-quality, efficient, error-free production of design compositions and wireframes for our clients.
• Create social profile design assets (cover photos, profile images, avatars) within pre-specified parameters for our clients.
• Adhere to branding guidelines and take creative direction from Art Director in implementing effective creative marketing assets across all channels – advertising (direct mail, banner ads, newsletters, social channels, PPC).
• Grow, maintain and efficiently organize stock photography library.
• Complete special design projects upon request (sales pitches, presentations, scope work).
• Assist business development team with service tickets and quote requests that require an understanding of design and front-end development capabilities of our system.
• Being in a small start-up environment, each role may be required to perform duties beyond the scope of this Job Profile from time to time.