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Digital Content Manager

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Digital Content Manager manages the lifecycle of assets that are accessible through content based tools (e.g. portal, web sites, custom landing pages) used by internal employees and external customers.

You’ll work closely with various internal departments / content managers to source, package and integrate digital assets into sales and marketing tools, web sites, portals.

You’ll also work with select external customers who’ll be piloting our content tools to guide them. You’ll advise them on all issues related to content, from inventorying to prioritizing to advising customers on developing custom landing pages.

You’ll project manage sourcing/maintenance of content from pilot customers. You’ll also participate in crafting site promotions, email newsletters, and online outreach campaigns.

Responsibilities:
- Manage digital assets lifecycle: Maintain asset metadata taxonomy, own the business process of uploading, revisioning assets, applying metadata, managing permissions and content expiration.
- Act as primary liaison between product marketers, solutions marketers and sales reps. Source, index and promote content.
- Work with SMEs (marketers, solution specialists, sales engineers) to ensure that they have the best and most up-to-date assets.
- Perform monthly content audits to ensure coverage and metadata accuracy.
- Assist in ongoing quality assurance / user experience.
- Track and report on content metrics.

Requirements:
- BA/BS degree with a strong academic record.
2-4 years’ technology marketing and editorial experience.
Experience using a content management systems, managing digital assets a plus.
- A passion for content marketing and editorial process while having a solid understanding of digital media.
- Good understanding of marketing and communications. Eye for detail.
- Experience and comfort with image processing tools including Photoshop, Illustrator.
- Excellent written and oral communication skills.
- Desired: Experience in a B2B sales/marketing role.
- Desired: Experience in web analytics, site search, search engine optimization and digital asset management.
- Passion and Energy!

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