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Digital Analytics Solutions Consultant

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As our client asks “as Baby Boomers pass the torch of largest generation to the Millennials, will the younger generation have the same financial opportunities for growth?”. In part, that is what this role as Digital Analytics Consultant will help influence at this global financial services firm and a market leader in wealth and investment management, securities, asset management and credit services. This opportunity is for approx. 6 months with the goal to convert to full time, onsite, 40 hours per week in NYC.

Working with the Digital Marketing Technology Team, who are responsible for developing and supporting the firm’s public site global corporate site and firm-wide intranet web portals, you will be responsible for contributing to multiple web analytics tool implementation projects.

Responsibilities:
• This is position is for a highly analytical self-motivated individual who will be working closely with the Digital Strategy Group on creating business, technical requirements documents including Solution Design Reference (SDR), managing tag containers, variables and implement content tagging
• Coordinate Dynamic Tag Management (DTM) changes and deployments across digital properties; performing QA testing; assisting & maintaining DMP taxonomy; managing tags for digital campaigns
• Recommend Web site measurement tactics tied to the client’s business goals.
• Act as a translator between the business and technical staff and perform multiple client Web analytics tool implementation projects to ensure analytics are consistently implemented across digital properties
• Develop and document implementation best practices

Requirements:
• Be a Subject matter expert in Adobe Analytics (formerly Omniture SiteCatalyst)
• 3+ years of experience implementing Adobe Analytics; 3+ years of experience with Dynamic Tag Management (DTM) and Satellite (from Search Discovery)
• Experience with Document Requirements from both business and technical clients and Document Solution Design Reference (SDR)
• Ability to self-manage a project from start to finish on-time, as well as provide oversight of offshore staff
• Be highly organized and able to work on multiple projects/clients simultaneously
• Strong communication skills and be comfortable with client-facing situations
• Solid understanding of digital marketing and advertising concepts and terms
• Proficient in use of standard office software (Microsoft Word, Excel, PowerPoint, SharePoint, Visio); develop custom reports via Adobe Analytics and Report Builder

Skills Desired:
• 4 year college degree in related field
• Proficiency in JavaScript and HTML is strongly preferred
• Vendor certification in Analytics and Tag Management tools
• Knowledge of interactive marketing initiatives (Paid Search, SEO, Affiliate, Comparison Shopping Engines, Email); experience implementing A/B testing tools like Adobe Target, Monetate, SiteSpect, Google Website Optimizer
• Experience in analyzing data sources and building aggregations to enable BI solutions; experience with report building using Tableau and providing access to self-service; experience using SQL with Sybase, DB2, or Greenplum; with Data Management Platforms (DMP) such as Adobe Audience Manager; experience in ad serving technologies such as DoubleClick for Advetisers (DFA) and Mediamind; able to QA the firing of Floodlight tags

What is it like working with Aquent?
I’m glad you asked! Contracting long-term with Aquent gets you access to some pretty cool things, including:
• Subsidized health and dental benefits after your first four weeks of work (averaging at least 20 hours per week)
• Access to Fidelity 401(k)
• FSA Program (pre-tax payment toward transportation passes)
• Direct Paycheck Deposit
• Access to our Talent Rewards Program (we reward for referrals!)
• Free online courses via Aquent's Gymnasium, to help you develop your skills: http://gymnasium.aquent.com/ and free online courses via Lynda.com
• Aquent support: your Aquent Agent checks in with you during the course of your contract to make sure you're happy and progressing according to your expectations (we're also there to be looking for new opportunities for you when you're close to wrapping up)

That’s it! The rest is up to you! If you are interested in this amazing opportunity please send your resume, cover letter and portfolio link to: jward@aquent.com

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