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Developer Marketing Mgr - Digital Event Planning

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Our Client's Appstore team is looking for an experienced marketer to help them evangelize one of their hand-held devices. Helping to build their applications, represents an enormous business opportunity! Our client needs to rethink how they approach their marketing programs and are looking for a candidate that brings enthusiasm for this mission, passion for the audience and creativity to challenge their way of thinking. The Developer Marketing Manager is responsible for developing and executing strategies for encouraging the developers to build applications for our client's services. The Marketing Manager will be challenged to be innovate and empowered to expand our marketing and communication horizons to new approaches and channels. The Developer Marketing Manager will be responsible for measurement of marketing activities, and will help define success metrics, measurement methods and reporting processes.

To grow our developer ecosystem, our client is seeking a marketing manager to coordinate key developer events. Responsibilities will include: planning and hosting client events or conferences. You will capture defined metrics at the various events which could include 3rd party industry events. The ideal candidate will have deep experience planning corporate events in the mobile, gaming, or technology industries, as well as a strong background in marketing fundamentals, and a passion for mobile app and game developers.

Responsibilities

· Own end-to-end event strategy and logistics, coordinating with internal stakeholders and external vendors to make each event a success.
· Coordinate traffic generation and marketing for our events.
· Manage conference budget with the goal of maximizing return.
· Communicate weekly status updates regarding event and conference planning.
· Tour event facilities and identify desired high impact locations for booth, networking events, onsite meetings, etc.
· Arrange for speakers to present at industry conferences. Collaborate with public relations and legal for speaker and presentation approvals. Write and submit speaker bios, headshots, and abstracts.
· Coordinate participation of internal participant and stakeholder teams. Manage a schedule of key events and a list of participants. Recruit team members to assist with speaking, booth, happy hour, hackathons, and other conference events.
· Manage creation of marketing assets to align with our brand and positioning and support our conference goals. Manage logistics for sending assets to the conference location, receiving them onsite, etc.
· Analyze impact of participation in each event. Lead a post-mortem to identify areas of opportunity so that our conference strategy will increase effectiveness over time.

Basic Qualifications
- 5 years of experience in event planning, project management, or marketing
- Bachelor’s degree

Preferred Qualifications
- Experience planning professional events or conferences
- Experience planning events within the mobile, gaming, or tech industries
- Obsession for our developer customers
- Track record for being detail-oriented with a demonstrated ability to self-motivate and follow-through on projects
- Strong problem-solving skills; the ability to analyze problems and develop actionable and appropriate tactical plans quickly
- Ability to succeed in a fast-paced, innovative, and rapidly evolving industry and business organization
- Excellent verbal and written communication skills
- Experience communicating with technical teams and software developers.
- Existing passion for (or interest in learning more about) mobile apps and games.

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