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DFIM Marketing Program Manager

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We need a confident marketer to contact identified partners and put together partnerships with our service, CPA Select. The goal would be to get leads/referrals from these relationships and turn them into Customers.
This person will also manage the execution of the promotion be it timing/scheduling , creative development and performance/metrics.

The Marketing Program Manager is responsible for the management of online partners in developing and launching programs for the 2012 tax season. This position is responsible for developing end-to-end marketing project plans that deliver Customers into our funnel. This role will manage all efforts in building new business development relationships specific to DIFM. Development and execution of project plan based on defined campaign requirements; Facilitate and manage creative and copy that best delivers again the target audience; identification of innovative process improvements needed to increase efficiencies; Identify and balance requirements, dates, quality and resources allocated as necessary.

Qualifications

-Manages communications regarding New Business development practices that create clear, concise requirements in project functionality, resourcing, budgets and timings.
-Leads selection, adoption and management of marketing tools to facilitate compliance with established methodologies.
-Demonstrations of project management experience required.
--Strong communication skills required.
-Direct marketing experience required.
-Knowledge of email marketing tools and campaign management tools.
-Knowledge of marketing data and system management.
-Mobile and social marketing experience preferred.
-Experience in managing secure data.
-Extremely detail oriented, highly organized with excellent time management skills and a technical aptitude.
-Team player with a positive attitude, excellent interpersonal skills and a focus on problem solving.

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