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Copywriter (Print, Web and Social)

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Vitamin T's client, an innovative medical school with corporate offices in New York City is looking for a copywriter to join their team in a temp to perm opportunity. The copywriter will play a fundamental role in the content strategy and development process of all creative concepts and copy designed for advertising and marketing materials across all platforms and will work closely with the creative team.

ESSENTIAL FUNCTIONS

 Understanding the message the company aims to deliver and translating it into compelling advertising, editorial, and website copy that is on brand and will engage the reader

 Collaborating with members of the creative team by brainstorming, conceptualizing, and developing effective advertising campaigns

 Generating stand-alone copy or text to complement visual concepts developed by the creative team that cross many platforms including:
- Websites, emails, social media, blogs

- Marketing materials

- Digital advertising: banners, adwords, sponsored content

- Print advertising: brochures, flyers, signage

- Press releases

- Letters

- Articles

 Revising, editing, and proofreading content as needed. Grammar and content accuracy is essential, although a proofreader may examine the final copy. Copywriter is also responsible for checking spelling, grammar, and content after applying proofreader’s edits.

 Writing clear and persuasive copy using Search Engine Optimization (SEO) techniques

POSITION QUALIFICATIONS

Copywriter must have a wide range of creative capabilities including:

 The ability to think creatively, translate ideas into copy, and write a complete campaign from ideation through execution

 Experience in writing effective, succinct, grammatically correct copy

 Strong research skills that ensure all copy is correct and accurate

 Respond to feedback in a timely manner and work within tight deadlines

 Explore different ideas and concepts for both the visual and verbal elements of a campaign



Competency Statement(s)

• Problem Solving - Ability to find a solution for or to deal proactively with work-related problems.

• Reliability - The trait of being dependable and trustworthy.

• Accountability - Ability to accept responsibility and account for his/her actions.

• Analytical Skills - Ability to use thinking and reasoning to solve a problem.

• Business Acumen - Ability to grasp and understand business concepts and issues.

• Communication, Oral - Ability to communicate effectively with others using the spoken word.

• Communication, Written - Ability to communicate in writing clearly and concisely.

• Detail Oriented - Ability to pay attention to the minute details of a project or task.

• Self-Motivated - Ability to be internally inspired to perform a task to the best of one’s ability using his or her own drive or initiative.

• Project Management - Ability to organize and direct a project to completion.

• Working Under Pressure - Ability to complete assigned tasks under stressful situations.

SKILLS & ABILITIES

Education: Bachelors Degree in Related Field

Experience: Two years of professional copywriting experience in a marketing/advertising environment

Skills: Familiarity with Photoshop and InDesign a plus

Other Requirements: Experience with brands that target the millennial demographic

If you're interested and available please share your resume, writing samples and hourly / salary rate expectations at your earliest convenience. Thank you!

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