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Copywriter

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Our client is looking for a Copywriter to join their team in a contract to hire basis in La Plata, MD.

ACTIVITIES & RESPONSIBILITIES:
● Works with creative team members to develop ad campaigns and concepts of outstanding quality
for interactive, print, broadcast, direct mail, out-of-home and more for agency clients
● Writes marketing deliverable content that helps to build awareness of client brands, products and
product benefits and helps stimulate sales
● Oversees copy for creative initiatives from inception through completion to ensure a high level of
quality and maintenance of concept through approval of design
● Researches clients’ products and services to ensure ability to write accurate, on-target copy and
concepts for assigned projects
● Works with the Creative Director to develop and maintain text style templates for all clients, to
assure consistent brand identity across all media
● Assures that all copy is checked and proofread by other creative and account services team
members at the draft and final stages of each project, allowing a “fresh set of eyes” to examine the
work
● Works to ensure copy and concepts promote the client’s brand image and/or sells their product or
service, according to the strategic creative plan
● Assists in writing proposals, marketing plans, publicity, etc., as requested
● Contributes original material to agency blog and social media on a regular basis
Reports to Creative Director

QUALIFICATIONS:
● Energetic, resourceful, positive attitude and a passion for learning
● Solid portfolio of published work
● Proven concepting, visualization and communication skills
● A passion for advertising, marketing and new media
● Attention to detail and strong time management skills in a fast-paced, business environment
● Desire to continually learn more about the craft, the business and the industries we serve
● A commitment to a respectful, inclusive, collaborative and positive workplace, free of inflated egos,
where good ideas are welcome from anyone
● Experience as a copywriter within the advertising, marketing, social media, public relations, real
estate, land/community development or homebuilder industries preferred
● Exceptional writing skills and proficient knowledge of social media channels
● Degree in Advertising, Marketing, Business, English, New Media, Journalism, or similar course of
study from an accredited college or university

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