294 people like this description

As a mid-senior level Copywriter, you will play a fundamental role in the content strategy and development process. Your job will be to develop compelling content, creative concepts and copy designed for interactive advertising and marketing materials. You will work closely with the Creative team, designers, information architects and account and Production teams, as well as editorial support staff.
Your role will include taking complex data and turning it into persuasive copy directed at patients, physicians and consumers. The Copywriter will present ideas to clients, participate in pitches as required, and participate in team meetings.

An experienced Copywriter :
-Is passionate and original
-Combines conceptual creative thinking with exceptional content delivery to ensure both creative and medical integrity
Possesses a deep understanding of how (and when) interactive technologies can be used to deliver rich and rewarding user experiences
-Collaborates with members of the design team to conceptualize creative campaigns
-Is experienced in a range of interactive marketing tactics and content delivery methods, including: website, rich and standard ad units, emails, tools, video, mobile, etc.
-Is responsible for on-strategy and on-time execution of multiple projects
-Acts as sole or lead writer on projects
-Leads the reviewing of all copy documents before they are submitted to the client, including initial copy for marketing review as well as finished manuscripts for medical/legal review
-Is well versed and seasoned in the preparation of materials for Medical/Legal Review including completion of references and annotations; participates in MLR meetings
-Is comfortable and experienced presenting work internally and externally to clients