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Copywriter

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A leading provider of energy efficiency services in North America is seeking a Copywriter to join their team in their Westborough, Masschusetts location. 

Copywriters are responsible for producing long- and short-form copy for a variety of internal and external media ensuring that all content is in line with the overall marketing strategy, reflects the key messages, is on-brand, accurate and free of errors. Materials include copy ready for print or digital applications and may include presentations, training materials, direct mailers, brochures and media reports. 

  • 3-5 years experience 
  • Bachelor’s degree preferred 
  • Writes long- and short-form copy for a variety of internal- and external-facing media (including blogs, websites, social media, presentations, training materials, media reports, direct mailers, brochures and emails) 
  • Assist in delivering creative and marketing strategies, develops engaging content and messaging all while in alignment with our clients’ brands. 
  • Crafts creative copy for marketing campaigns that is integrated, cohesive and meets business and creative requirements 
  • Reviews and edits written work for grammar, tone, voice and creative quality 
  • Participates in meetings, including creative brief kick-off meetings and debrief sessions 
  • Under guidance from the senior creative team, develops creative, conceptual and tactical copy tailored for print, online and other applications 
  • Work within clients’ established brand voice guidelines, serving as our resident expert therein 
  • Rewrite content for clarity and consistency, if necessary 
  • Stay up to speed on industry developments, client preference and the technological and cultural nuances of our industry

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