Marketing and Communications Copywriter
Works directly and collaboratively with members of the creative team and business partners to develop and produce effective communications. Is self-organized and manages multiple deadlines on numerous concurrent jobs.
• Maintains awareness of latest advertising and marketing trends in the finance industry and advertising in general
• Brainstorms with team to develop marketing ideas
• Documents creative strategy and effectively presents rationale and ideas to clients
• Direct mail, web, mobile and social experience a plus.
4-year degree in communications, creative writing, journalism or similar discipline.
3-5 years writing experience (B2C and B2B experience preferred).
Portfolio: demonstrates experience with national advertising or marketing campaigns: broadcast, print, email and web. Must have online portfolio.
Industry Knowledge: Direct Mail and/or web experience required within any industry, (Financial Services, preferred). Proven ability to coach and challenge design team to improve the effectiveness of creative.
Technical Knowledge: Working knowledge of MS Word, InDesign and Acrobat preferred.