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Copywriter

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My client is an online fashion retailer looking for a freelance Copywriter to join their kid's retail brand based out of San Francisco, CA. This role will be onsite for 40 hrs/week for a minimum of 2 months. The ideal candidate has a portfolio that showcases a strong voice that matches our current brand's (i.e. optimistic, breath of fresh air, fun, witty) as well as experience with emails, promos, catalogs, and videos.

RESPONSIBILITIES:
· Own the copy voice for our Kids Brand. Be the gatekeeper of all things written for marketing collateral.
· Manage all copy projects through to completion.
· Develop compelling and engaging copy for online and offline marketing assets, including but not limited to landing pages, print advertisements, website content, emails, social media, direct mail pieces, content videos.
· Work closely with Designers and Creative Director in creating new marketing materials
· Work closely with Merchandising team to create product naming and descriptions.
· Utilize market research and survey results and integrate learnings into marketing copy

MUST HAVE SKILLS:
· 2-4 years of copywriting experience
· In tune with current trends in ecommerce & fashion brands
· Experience in utilizing a strong brand identity to drive direct response
· Well versed in online media: email, web, social

NICE TO HAVES:
· Strong interpersonal skills, and loves to collaborate with team members
· Strong creative problem solving skills; ability to interpret analytical thinking into copy concepts and work closely with designers to support overall aesthetic.
· Well organized with attention to detail and ability to follow-through
· Passion for a kids fashion internet and e-commerce and fashion in general!

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