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Copy Writer

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Vitamin T is looking for a seasoned ad agency caliber copywriter.  Must be able to create compelling content for all marketing communications efforts, including brand campaigns, new product

launches, training and education programs, public relations, content marketing, and digital/e-based marketing.

 Function as a collaborative partner with the team’s marketing specialists and designers to conceptualize and

develop new and interesting methods of communicating with our end-user segments.

 Work with the company’s outside public relations firm to craft consistent, compelling PR-focused campaigns and

content.

 Leverage Therma-Tru customer insights and industry trends to craft messaging that supports driving product

sales.

 Simplify often complex product data and feature sets, and processes into clear, concise communications that

effectively position and sell our products.

 Manage brand guidelines and trademarks.

 Manage brand style guides and standards.

 Manage and support digital asset management and content management tools.

 Serve as a team copy editor, ensuring the ongoing consistency and quality of each project.

 Support the development and deployment of creative standards, processes and tools.

 Support, as needed, special sales and customer projects.

 Support the Marketing department’s overall process and project management improvement efforts.

 Support the development of the annual marketing communications plans.

 Manage project vendors.

 Manage project budgets.

 May perform other duties as assigned

A successful Marketing Writer will have:

 Bachelor of Arts in Journalism, English or Communications.

 Minimum of 5 years of experience at an agency, corporate communication/creative services or similar.

 Must have the ability to write for multiple media, with previous experience in digital communications.

 Previous experience in public relations, a plus.

 

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