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Conversion Marketing Project Manager

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A leading Fortune 500 business and consumer financial service company is in need of a Marketing Project Manager. This contract position (for 1 year) will manage the end-to-end project management process for Conversion Marketing Campaigns (converting one card product to another within the card portfolio). The position will require strong project management skills for direct mail, collateral, email, and brochure product deliverables.

The candidate will partner with various cross functional teams to ensure successful implementation of marketing campaign from initial creative strategy direction and securing required approvals from various teams, through the hand off of final creative design documents to our channel deployment teams, culminating in a final quality control audit before deploying the communications to the customers.

Responsibilities:
• Manage end-to-end go-to-market creative execution process for Cards marketing communications/campaigns
• Interpret marketing creative strategy, manage communications with advertising agencies, ensuring the creative messaging match intended strategies
• Interact with multiple cross-functional teams and external vendors to implement marketing programs for Cards customers
* Experience with direct mail lettershop and audit dumps
• Provide status updates, issues for discussion, guidance as appropriate and necessary to ensure accurate and timely program execution and customer account/offer fulfillment
• Manage multiple campaigns e.g. web based applications and automated workflow systems (proprietary project management tools) and review approval process of creative and offer strategies
• Manage multiple deadlines and schedules, ensuring all deliverables are met on time with accuracy and quality
• Ensure quality execution of all campaigns and fully understanding and adherence to Corporate policies, legal and regulatory requirements and departmental procedures
• Hands on management and execution of marketing communication including marketing production responsibilities, partnering with channel deployment teams to support the deployment process prior to final in market or launch date
• Facilitate and lead cross-functional meetings

Required Skills:
• Strong program and project management skills; highly detailed orients
• Self starter and effective team player with the ability to quickly develop and understand the current processes, ability to develop and drive process improvements, work effectively with multiple stakeholders, possess creative problem solving skills and effectively manage multiple tasks over the course of several projects with changing priorities, overlapping deliverables and tight deadlines
• Pragmatic problem-solver, forward thinker with independence of thought
• Ability to build relationships which create support and buy-in across a wide range of stakeholders; create a strong network among peers, internal partners, decision makers and key stakeholders to drive creative execution process and disciplines
• Willingness to ask questions, challenge the process and seek out answers
• Ability to quickly learn and adapt to automated workflow systems and technology applications to manage and review marketing offer and creative strategy specifications
• Excellent verbal, written and interpersonal communications skills
• Strong computer skills, particularly excel, adobe and PowerPoint

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