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Content Strategist

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As a content strategist working with this top tech company's Brand Studio, you’ll be responsible for the planning, development and governance of cohesive communications across multiple touch points. Tasks may include: web editorial strategies, guideline creation, brand storytelling, copywriting, and content analysis including audits and taxonomies.

The content strategists develop product experiences by creating useful, meaningful text that helps users navigate and enjoy products and destinations. You’ll work with Creative, Marketing, UX, Product Management, and Engineering teams to maintain a consistent, authentic voice across products, driving intentional communication with every word. You’ll use empathy, logical reasoning, and data to strengthen content choices, and you’ll pursue a deep understanding of your products in order to find the right words. You’ll define guidelines and develop tools to help your cross-functional team members make good content choices too.

We need a content strategist who can thrive in a fast-paced and often unpredictable environment. In this role you'll be working closely with the aforementioned partner teams to guide the effective deployment of the content and tools we have at our disposal to remind the world what they love about Google.

Responsibilities:
- Create strategic narratives to drive cohesion between multiple websites and related products
- Develop communications across large project areas, often global in scope
- Synthesize feedback from multiple sources and iterate rapidly on mockups
- Fulfill several project requests simultaneously while meeting tight deadlines.
- Drive projects from start to finish, collaborating with Marketing, Engineering, Program Managers, and Creative team members
- Inform UX flow, in partnership with IA and Design leads, to determine UI text
- Develop documentation to ensure copy and content handoff to partner teams, including Legal, Localization, and CMS team
- Create guidelines and inspire teams to produce best-in-class content, including defining copy tone & voice style
- Deliver high-quality content for user experiences that range across multiple devices and regions
Implement working processes for copy style guides as well as methods for efficiency and communication

Qualifications:
- Bachelors degree and or equivalent experience
- 4 - 7 years of online editing, content creation, and/or content strategy experience, preferable with a portion of that experience in an agency or consulting environment
- Ability to flex across content strategy and copywriting
- Product content writing for e-commerce or technology brand preferred
- Strong command of the English language; an eye for details, meticulous grammar, and proofreading skills
- Strong project management skills to manage multiple work streams on multiple products
- Excellent business acumen, written and oral communication, and interpersonal skills — with experience interacting with senior-level executives
- Experience with editorial processes, such as style guidelines and content management systems
- Knowledge of defining project schedules, scoping work, and managing stakeholders
- Ability to define content metrics and communicate according to well-reasoned analysis
- Experience working in agile product development environments; able to adapt quickly and create solutions independently or collaboratively

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