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Content Strategist

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Fortune500 banking and financial services holding company in Charlotte, NC is seeking a Content Strategist to work closely with UX design team and user-centered process. The Content Strategist must know the difference between content strategy and writing, and do them both well. If you love words, but you understand that content is much more than just copy and you consider the whole experience, this could be the role for you!

• This is NOT a Marketing Communications or Ad Agency consulting position.
• Qualified candidates must have experience collaborating with designers

Qualified candidates must:
• Have an understanding of the user-centered design process, including personas, task analysis, task flows, content audits, content strategies, and user testing
• Understand what’s technically possible, and how business rules work with customer experience
• Have experience creating customer-facing digital experiences with a large company
• Be organized and able to work on several projects at once
• Have writing samples which include product pages, educational articles, transactional flows and mobile examples

Responsibilities:
• Collaborating with CX Designers, Content Strategists, Producers, and Researchers on multi-device experiences for online and mobile banking, financial education, product information, tools, and applications
• Creating content strategies that meet customer needs and business goals
• Writing and editing copy
• Act as project lead, coordinating multi-disciplinary CX project teams, writing creative briefs, estimating scope and sizing, and handling escalations
• Work on large projects as well as ongoing maintenance, both independently and as part of a team
• Work with project teams to understand business goals and identify customer needs
• Partner with product managers, project managers, developers, business analysts, legal/compliance, and more
• Perform light interaction design and information architecture

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