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Consumer Digital Copywriter

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YEAR LONG CONTRACT!


Our client is looking for someone with experience in writing "short form" copywriting for the digital consumer. (product descriptions etc)
Job Description:
The Global Ecommerce team seeks a talented copywriter to create persuasive on-brand copy for our ecommerce website and corporate emails. Our ideal candidate should possess excellent writing, editorial, and project management skills and have past experience creating copy for digital properties. In addition, the writer should have experience developing highly-effective call-to-action copy and be comfortable creating work that is used in a test and learn environment. Lastly, the writer must thrive in a highly creative, fast-paced, and deadline-oriented environment



  • Write copy for Hasbro consumer-facing emails:
  • Collaborate with team to create email concepts
  • Generate subject lines, including iterations for testing
  • Create copy for email body, including strong call-to-action language
  • Look at results to help define future strategy
  • Monitor legal, licensor, and regulatory compliance
  • Create history and best practices
  • Write copy for ecommerce website pages:
  • Create copy for site advertising and content spots
  • Generate copy for other parts of website including site navigation, FAQs, etc.
  • Collaborate with product copy team to ensure consistency on product descriptions
  • Test copy to understand effectiveness
  • Look at results to help define future strategy
  • Monitor legal, licensor, and regulatory compliance
  • Create history and best practices
  • Collaborate with teams and project management, which includes:
  • Initiate and attend team meetings, project kick offs, approval meetings, status meetings, and track project
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