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Communications/Marketing Manager

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The Infrastructure Marketing Team is looking for an experienced marketing and communications (marcom) professional who is self-motivated and has expertise in providing complex marcom consultation, planning, implementation and recommended solutions for multiple programs and projects (targeting both internal and external audiences) to meet organizational brand and reputation goals.

This MarCom Specialist will be responsible for the full range of professional marcom services, including a broad range of marketing activities, communications, thought-partnership, and the development of channel marketing strategies and programs to support the adoption of IMG Services.

The MarCom Specialist will report directly to the Director of IMG Channel Marketing. S/he will work closely with other members of the larger team as well as service teams and service support functions throughout the IMG organization – so strong communication skills are needed. The ability to be successful in this role relies on extensive experience and judgment to plan and accomplish goals. A wide degree of creativity and latitude is welcomed and expected.

Top Daily Responsibilities:
• Develop and implement marketing plans and tactics to fulfill the strategic and operational goals and objectives of the overall Infrastructure Management Group (IMG) Channel Marketing Program to deliver, promote and protect the IMG's brand and reputation.
• Provide communications consulting to internal clients on internal and external communications. Consulting activity will vary from verbal communications or advice on communications issues to providing customized communications materials.
• Strategizes, writes creative briefs, researches and analyzes information, prepares presentations, plans logistics, and manages overall marketing activity coordination.
• Manages and completes multiple assignments and coordinates diverse projects and activities into a cohesive and strategic program.
• Acquire the input and resources of other channel marketing staff in the organization to fulfill the objectives of communication plans and projects.
• Ensure marketing content is consistent with the Kaiser Permanente brand in terms of tone, manner, and messaging.

Required Skills:
• Seven (7) years of marketing communications or related experience.
• Bachelor's degree.
• Excellent writing and editing skills.
• Consulting skills, customer focus.
• Must be familiar with Microsoft suite of applications.

Desired Skills:
• Understands or has experience with go-to-market activities supporting new products.
• Strategic thinking.
• Project management skills.
• Performance and results focus.
• Experience working in a geographically dispersed team & customer base.

Soft Skills:
• Positive attitude.
• Team player.
• Problem solving skills.
• Flexibility/adaptability
• Political and corporate cultural sensitivity.

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