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Commercial Mixed Reality Product Marketing Manager

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My client is a Global Tech Company who are undergoing a period of change, and are looking for a focused individual to join the team to enhance their product offering. This is a 6 month rolling contract, paying up to £230/day for the right candidate. 

Job Requirements: 
Customer lifecycle program development and community management: (30% of time) 
• Identify existing purchasers to create a strong database of existing customers 
• Develop lifecycle program 
• Establish communities (i.e. Academic, Manufacturing & Partners) 

New Customer Acquisition: (50% of time) 
• Drive closed loop demand generation programs (offers, events, etc) 
• Be hands-on to support social selling for top customer prospects, working with 
• Align and support SSP, M&O and Microsoft Store Sales to optimise the closed loop process 

Train & Nurture Evangelist community: (20% of time) 
• Train & Nurture Champs Community to ensure a best in class demo’s and clear lead generation process 

Success Metrics: 
- Creation of Customer Contact List for existing purchasers 
- Online community development: i.e. Academic, Manufacturing, MRPP Partners 
- GTM execution 
- Commercial Mixed Reality Champs & Partner nurture program, resulting in qualified lead generation 

Skills: 
- Build & execute marketing campaigns and offers 
- Inside sales (campaign development) & Social Selling capabilities 
- Customer lifecycle management program development 
- Product knowledge: Commercial software (required), 3D modelling (SketchUp, PTC Unity) (beneficial) 

Location: TVP Reading 50%/ London 50%

 

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